In 1987 when Todd Parent was studying in France at The Sorbonne – he was intrigued by the flocks of Parisians gathering at crepe stands for delicious to-go meals. In 1984 Todd took his passion for food and translated the concept of gourmet food that was affordable and a healthy alternative to typical American fast food. Voila! – The concept of Extreme Pizza was conceived.
With hundreds of employees and close to 30 stores Todd has been at the helm of an empire born out of that idea of fresh, fast, delicious and healthy food. Extreme Pizza sells pizza that pushes the limits of what is typically used as toppings – mandarin oranges, roasted walnuts, black beans or salsa or hummus instead of tomato sauce.
Todd has led his Extreme Pizza concept forward by adjusting and adapting to market conditions including adding franchise opportunities. He and the leadership are tuned into promoting exceptional customer service by grooming leadership from within their ranks. Employees are treated like gold. In 2005 Extreme Pizza was listed #1 out of the 100 Best Places to Work in the Bay Area. This explains his company’s motto – Life is Too Short for Mediocrity and ensures extreme delivery, extreme customer service and extreme dining.
Restaurant Realty is proud to have been associated with Extreme Pizza and Todd Parent in putting together three of their locations last year and we wish them continued success in all of their future endeavors.